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Pera Influence

Welcome to Pera Influence, the podcast channel where ideas resonate. At Pera Communication, we believe in the power of voice to impart knowledge, spark conversations, and foster change. Our podcasts delve into a plethora of topics encompassing communication, advocacy, EU policies, and association management, bringing you insights and perspectives from experts, influencers, and thought leaders.

Craft & Pitch

​Master the art and science of communication with Craft & Pitch. Discover tips, tactics, and tales from the comms world, elevating your understanding and application of strategic communication practices one pitch at a time.

EuroEcho

Submerge into the heartbeat of the EU with EuroEcho. Unpack policies, elections, and the whispers echoing through Brussels and beyond, and arm yourself with knowledge to navigate the intricate web of European governance and decision-making.

Black Speaker

Craft & Pitch - Episode 1

Data-driven impact for associations

In this episode we delve into the transformative power of data with Francesco Piccinelli, data analyst and former journalist, exploring how associations can harness data to elevate their membership and advocacy efforts. Discover the challenges and the immense potential lying within your reach.

Data driven impact for associations
00:00 / 13:00
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Black Speaker

Craft & Pitch - Episode 2

Engaging through the lens: The power of video content

Join us in this compelling episode as we explore the dynamic world of video content with Paul Walsh, Head of Member Services at the Business Aviation Association. Delving into the art of engaging association members, Paul shares his insights on the profound impact of video in building a vibrant community. 

Engaging through the lens
00:00 / 13:37
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Black Speaker

EuroEcho - Episode 1

Exploring the role of associations in voter engagement

In this inaugural episode of the EuroEcho series, we welcome Sophie Nyyssönen, MEP Alviina Alametsä’s Parliamentary Assistant Trainee and a Board Member at the Feminist Association Union. The episode delves into the crucial role of associations in policy advocacy, their strategies in engaging with EU policymakers, and the importance of mobilising voters for the 2024 EU elections.

Exploring the role of associations in voter engagement
00:00 / 13:43
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Black Speaker

EuroEcho - Episode 2

Voices of Tomorrow: Empowering Youth in EU Politics and Decision-Making

In EuroEcho's second episode, we connect with Sophie Nyyssönen for an exciting exploration of young people's influence on the EU's political fabric. This episode spotlights the significant effects of EU policies on the younger generation and delves into methods to cultivate a more age-diverse EU Parliament. We highlight the crucial need to engage and empower young voters, giving them the tools to make their voices heard and resonate in the realm of political dialogue.

Voices of Tomorrow: Empowering Youth in EU Politics and Decision-Making
00:00 / 16:13
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Black Speaker

EuroEcho - Episode 3

European Elections: Mobilising the Youth Vote

In this thought-provoking episode of EuroEcho, we sit down with Melanie Weber, an MEP assistant at the European Parliament, for a deep dive into the upcoming European Elections and their profound impact across the continent. "European Elections: Mobilising the Youth Vote" explores the critical importance of these elections not just for policy direction but as a vital mechanism for citizen engagement, particularly youth, and regional development. Melanie shares insights into how her team is actively working to mobilise voters, with a particular focus on bringing young people and regional groups into the fold. 

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00:00 / 17:13
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